YOOX asked us to develop a zodiac signs collection to be launched in the New Year for YOOXYGEN, YOOX Net-a-Porter's destination dedicated to sustainable fashion, featuring brands that consider the environmental and social impact of the products they bring to market. As part of WRÅD's creative team we created WRÅDoscope. A WRÅD horoscope for each zodiac sign to inspire people to leverage on their astrologically-given personality traits to drive positive environmental and social change.
The project was so successful YOOX also asked us to take on a special project to celebrate YOOXYGEN's 10-year anniversary.
A manifesto for sustainable development inspired by music movements that expressed values in line with YOOXYGEN's sustainability manifesto.
Project carried out as part of WRÅD Focus Design team.
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