Sofar Sounds is an expanding network of artist and music lovers. Their aim is to bring the magic back to live music and they are achieving this by organising secret gigs in private living rooms.
Sofar London receives plenty of applications by artists and its events always sell out, the issue they are now facing is that they do not have enough hosts to keep up with the high demand.
After identifying their major need, I came up with this engaging commercial to encourage people to host a Sofar event.
Skills: User research, Directing, Shooting, Storyboard writing, Premiere pro CC editing.